10 Key Actions for Boosting Hotel Sales
As hotels work with higher-quality tools, they are able to obtain information more efficiently and better able to analyze the market in which they are most interested in, thus making better decisions.
Useful Parameters for Identifying Your Hotel’s Comp Set
The current oversupply of hotel rooms forces us to stand out from competitors within our market.
5 Tips for Optimizing Revenue Management Meetings
The professionals in charge of Revenue Management have long since ceased to be the hotel’s “freaks”.
Why Is Online Reputation Key in Revenue Management?
Online reputation is a factor to be taken into account when establishing the pricing policies of a hotel establishment, both tactical and strategic.
5 Tips for Managing a 360º Revenue Management Strategy
5 Tips for Managing a 360º Revenue Management Strategy Revenue Management is constantly evolving. It is important to adapt and implement specialized strategies that optimize
Tips to Improve Your Hotel Occupancy from Monday to Friday
The day to day distribution of the hotel consists of a constant struggle with the balance in the reservations.
Geolocation as a Tool for Capturing Market Segments
Identifying the location and implementing it in the strategic planning of the marketing and marketing actions of the hotel is key to improving ratios.
5 Google Analytics Metrics for Improving Guest Knowledge
The knowledge about your target audience is a determining factor for the readjustment of both the productive system of a business and the marketing strategy.
Ways to Provide Value in All 8 Stages of Travel
Determining the role you play during the travel process is the first step to structuring a powerful and effective online marketing strategy.
Uses of Big Data to Improve Your Pricing Strategy
Uses of Big Data to Improve Your Pricing Strategy. The maximum commercial and distribution potential of the tourist product through online is the ability to know where we invest our resources.
Using Micro-Moments in Your Hotel’s Distribution Strategy
The consumption of business trips, idyllic honeymoons or last minute getaways has not changed much in the past few years, at least in terms of concept.
Questions to Ask When Planning Your Pricing Strategy
The basic concept of Revenue Management (or Yield Management) is based on the following reflection: “To provide the right service, to the right customer, at the right time and at the right price”
5 Ways for Increasing Millennial Traveler Direct Bookings
At present, competition between agents leads to a professionalisation of supply. This is why we are facing this current situation, specific hyper-segmented tendencies with well-defined needs.
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Exp.: 08/22/SA/0012 . Línea 2022 Expansión internacional de Pymes.
Expansión internacional de las PYMES de la Comunidad de Castilla y León
Objetivo: “Conseguir un tejido empresarial más competitivo”
Actuación subvencionada: Participación en la feria FITUR (Madrid, Enero 2023)
Exp.: 03/18/SA/0022 Línea: Fomento de la innovación en Pymes
Proyectos de innovación en en ámbito tecnológico de las Pymes
Descripción del proyecto: Diagnóstico de ciberseguridad y seguridad IT de la plataforma SAAS de Beonx
Exp.: 07/18/SA/0015. Línea: Desarrollo de la Industria TIC
Proyectos de desarrollo de las TIC en Pymes
Descripción del proyecto: Smart Hotel Distribution for General Purpose: Nueva solución de Revenue Management System
para la optimización de la distribución en la venta de habitaciones de hotel.
