
Maximising Hotel Profitability by Measuring Willingness to Pay
As a hotelier, it’s vital that you understand the concept of willingness to pay as it helps you identify the value that guests place on

Maximising Hotel Profitability by Measuring Willingness to Pay
As a hotelier, it’s vital that you understand the concept of willingness to pay as it helps you identify the value that guests place on

The Importance of a Strong Online Reputation for Hotels: Setting and Achieving Goals
Maintaining a strong online reputation is crucial in the hospitality industry. It helps you secure your market positioning and reassures potential customers that you are

How Smart Data Is Revolutionising the Hotel Industry
Advances in AI technology and smart data are helping hotels better understand and serve their customers.

Eco hotel: Balancing sustainability and profitability with the right approach
How can you be both sustainable and profitable without negatively impacting the guest experience?

How to Integrate Upsell Software Into Your Hotel’s Revenue Management Strategy
Make sure you invest in the right solution for your hotel.

OTAs: The pros and cons of working with them
Find out different strategies for your hotel online distribution

What is revenue management automation and why is it important?
Revenue management automation is revolutionising the way hotels manage their data. Evolving technology is enabling revenue managers to access the predictive and prescriptive data they

5 essential hotel software tools you need for effective revenue management
As a hotel or revenue manager, you need access to a range of hotel software solutions for managing everything from your bookings to your F&B

Cloud-based hotel management software: Definition and how it works
Generally speaking, there are two types of property management software solutions that hotels can use to manage their operations. The first is a traditional locally

3 reasons why sustainable hotels are the future of the hospitality industry
The planet is becoming increasingly concerned with the effects of climate change and this has led to consumer demand for sustainability and brands that drive

Top 3 tips for boosting your hotel’s total revenue management strategy
The ultimate aim of every hotel is to make a profit. The best way to do this is to effectively manage your budget and follow

What is rate parity and why do you need it in your hotel pricing strategy?
Rate parity can be a difficult concept to understand and even harder to manage. So much so that many hotel revenue managers often wrongly assume

Machine learning and its importance in hotel revenue management
Hotels are constantly looking for new ways to boost their revenue growth and attract a larger segment of the market. With the right revenue management

Yield Management: how it can help you optimise your revenue
One of your main objectives as a hotel manager is keeping your guests happy so that they have the best possible stay at your establishment.

Total Revenue: definition, how to calculate it, and examples
Total revenue is the cornerstone of an effective revenue management strategy. It reflects the overall financial health of a hotel and determines how like it

Top 5 hospitality software tools that you need in your hotel in 2023
Using the right hospitality software tools can help you automate and streamline many of the processes involved in running an efficient and profitable hotel. It

Annual budget: how to prepare it, and how it’s different from forecasting
Your hotel’s annual budget takes into account a number of aspects. You need to calculate what your expenses are likely to be for the year

Hotel tech: how to make sense of the tool jumble
Digital transformation is on the rise, and hoteliers need to revisit which tools are the most appropriate to achieve their goals.

3 tips for attracting maximum market demand
In recent years, we have seen a change in demand trends that require us to review our strategies.

Key factors to calculate demand forecasting
Understanding future demand is particularly relevant when the tourism sector is at a critical juncture.
Exp.: 08/22/SA/0012 . Línea 2022 Expansión internacional de Pymes.
Expansión internacional de las PYMES de la Comunidad de Castilla y León
Objetivo: “Conseguir un tejido empresarial más competitivo”
Actuación subvencionada: Participación en la feria FITUR (Madrid, Enero 2023)
Exp.: 03/18/SA/0022 Línea: Fomento de la innovación en Pymes
Proyectos de innovación en en ámbito tecnológico de las Pymes
Descripción del proyecto: Diagnóstico de ciberseguridad y seguridad IT de la plataforma SAAS de Beonx
Exp.: 07/18/SA/0015. Línea: Desarrollo de la Industria TIC
Proyectos de desarrollo de las TIC en Pymes
Descripción del proyecto: Smart Hotel Distribution for General Purpose: Nueva solución de Revenue Management System
para la optimización de la distribución en la venta de habitaciones de hotel.