EXPERTS ON A MISSION
Our Vision: Total Profitability
Re-imagine what your guest-centred business can be with a digitised, automated, integrated platform. Clear, holistic insights to unlock immediate, exponential impacts on your profitability.
Re-imagine what your guest-centred business can be with a digitised, automated, integrated platform. Clear, holistic insights to unlock immediate, exponential impacts on your profitability.
OUR STORY
The BEONx story is one of transformation. When we started out in Salamanca, Spain in 2012, we noticed many hotel revenue managers were stuck using manual processes no longer fit for the digital age.
Our founders, Emilio and Ruben, saw an opportunity to apply their backgrounds in astrophysics and computer engineering to make revenue management simpler, more streamlined and far more powerful.
10 years on, we are now ready to drive a new transformation.
Our goal is simple: we want to unlock the potential of holistic sustainability to drive profitability for our clients.
We’re harnessing our AI technology to assess vast, complex data sets that take a holistic view of the guest experience, offering innovative new solutions that integrate revenue streams and form a clear link between ESG principles and value creation.
We call it sustainable profitability, and it will empower hotels to unlock totally new perspectives on the way they manage revenue and sustainable profits.
Management


Ignacio Gómez-Moreta
VP of Implementations


Rubén Sánchez
Founder and CEO


Emilio Galán
Founder and CTO


Alex Barros
Strategic Accounts Advisor


Lola Buendía
Head of Marketing


Cayetana Fernández
VP of Product


Francisco Vieira
Chief Financial Officer


Sandra Gutiérrez
Chief Customer Officer


Álvaro Ponte
VP of Data


Isaac Gómez
VP of Development


Juan Ruano
VP of Sustainable Solutions


Ignacio Gómez-Moreta
VP of Implementations


Rubén Sánchez
Founder and CEO


Emilio Galán
Founder and CTO


Alex Barros
Strategic Accounts Advisor


Lola Buendía
Head of Marketing


Cayetana Fernández
VP of Product


Francisco Vieira
Chief Financial Officer


Sandra Gutiérrez
Chief Customer Officer


Álvaro Ponte
VP of Data


Isaac Gómez
VP of Development


Juan Ruano
VP of Sustainable Solutions
Our Mission: Unlocking Sustainable Profitability
We see a future where profitability and sustainability are positively intertwined. We exist to unlock this future by empowering our clients with data transparency to make better decisions.
We believe holistic sustainability is not just a moral responsibility, but a profound opportunity for long-term value creation.
Our tools break down siloes between existing revenue streams and enable radical new ways to measure, predict and optimise profitability across every guest touch point.
By making this approach accessible to all, we believe that profitability can be a catalyst for positive change in hospitality and beyond.


Rodrigo Llorente
REVENUE COORDINATOR DIRECTOR

Rodrigo Llorente
REVENUE COORDINATOR DIRECTOR

Iñigo Armentia
BOOKING MANAGER

Iñigo Armentia
BOOKING MANAGER


Alba de la Cruz
Revenue Management Specialist

Alba de la Cruz
Revenue Management Specialist
I would recommend implementing it as soon as possible. Every day that goes by is a day you lose the opportunity to maximise your revenue.”
Including this indicator in the RMS decisions combines demand patterns with quality data, marking a differential value with respect to other systems that do not include this variable in their decisions. For us it has been key to take quality into account, allowing a better analysis of pricing decisions.”
I would recommend implementing it as soon as possible. Every day that goes by is a day you lose the opportunity to maximise your revenue.”
Including this indicator in the RMS decisions combines demand patterns with quality data, marking a differential value with respect to other systems that do not include this variable in their decisions. For us it has been key to take quality into account, allowing a better analysis of pricing decisions.”
SUCCESS STORY
Our industry knowledge is deep and wide and we are proud to share practical tools and information on a wide array of revenue management and total profitability subjects.
JOIN THE TEAM
Are you driven to join the transformation towards sustainable profitability in your career? If so, reach out! We'd love to talk with you.
JOIN THE TEAM
Are you driven to join the transformation towards sustainable profitability in your career? If so, reach out! We'd love to talk with you.
BEONX HOLDING COMPANY
Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat.
